What do we do?
We serve as a link between Colombian coffee producers and end consumers in various countries, facilitating the journey of exceptional Colombian coffee from farm to cup.
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Selection and Negotiation with Producers
We forge partnerships with coffee producers in Colombia, meticulously selecting suppliers based on the quality of their products, sustainable farming practices, and labor ethics. Subsequently, we negotiate fair and competitive commercial terms with the producers to ensure a mutually beneficial business relationship.
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Purchasing and Logistics
We source green coffee from Colombian producers, coordinating the logistics of transportation from coffee-growing regions to the destination country. This involves managing customs documentation, organizing maritime or air transportation, and overseeing import procedures to ensure timely and secure delivery of the coffee.
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Storage and Distribution
Once the coffee arrives in the destination country, the importing company is responsible for storing it in its facilities or distribution centers. Here, the coffee undergoes quality controls to ensure it meets established standards before being distributed to customers. The company may work with local distributors or directly with retailers to make the coffee available in the market.
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Roasting and Packaging
Utilizing our partnerships with esteemed roasters, we carefully roast and package our coffee for distribution, ensuring that each batch maintains its freshness and exceptional quality throughout the process.
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Promotion and Marketing
We promote and market Colombian coffee in the destination market through advertising campaigns, participation in trade fairs, collaborations with cafes and specialized stores, as well as the development of digital marketing strategies to reach a wider audience.